Designation: Director/GM- Marketing
Experience: 7+ Years
Location: Gurugram
Industry Preference: Logistics / Supply Chain / Tech-enabled Services
Joining: Immediate Joiners Preferred
About the Role:We are looking for an experienced and strategic Director of Marketing to lead the marketing function at Pidge. The ideal candidate will have a strong background in the logistics or supply chain industry and a proven track record of driving brand awareness, lead generation, growth marketing strategies, and brand management.
Key Responsibilities:
Marketing Strategy & Leadership
- Develop and execute a comprehensive marketing roadmap aligned with business objectives
- Lead and mentor a high-performing marketing team
Brand Positioning, Communication & Management
- Elevate brand visibility and establish Pidge as a category leader in logistics
- Manage all communications – digital, PR, and offline – ensuring consistency in messaging
- Drive brand management efforts to strengthen positioning and recall across channels
Digital & Growth Marketing
- Own performance marketing campaigns (SEO/SEM, social, email, etc.)
- Leverage analytics to optimize campaigns and enhance user engagement
Partnership & Market Intelligence
- Build strategic partnerships and co-marketing opportunities
- Monitor market trends and competitor strategies to identify growth areas
Product Marketing
- Collaborate with the product and sales team to craft compelling product narratives
- Plan and execute go-to-market strategies for new launches
Requirements:
- Minimum 7 years of experience in marketing, with at least 3 years in a leadership role
- Prior experience in the logistics, supply chain, or tech-enabled B2B services industry
- Strong understanding of digital, brand, product marketing, and brand management
- Excellent communication, analytical, and stakeholder management skills
- Ability to work in a fast-paced and cross-functional environment
Why Join Us?At Pidge, we’re not just transforming logistics — we’re building something that matters. If you're a dynamic marketer looking to make a real impact, we’d love to hear from you.
Apply now: [email protected]