Requirement Details:

Job Title: Event Marketing Manager

Location: Stanford, CA (Hybrid, one day remote (8AM to 5PM)

Duration: 6+ months contract with potential for extension

Rate Range: $52-54/hr on W2

Your primary responsibilities include:

• Execute marketing strategies to meet business objectives.
• Project manage marketing projects from inception to execution including event registration, communication, and newsletters.
• Collaborate with internal and external stakeholders to implement marketing plans/programs to meet business objectives, including collaboration with internal stakeholders and vendor partners.
• Write, edit and schedule select marketing communications which adhere to communications and brand strategy for a variety of channels (i.e., web, print, email, online).
• Manage the design and production of select marketing materials.
• Conduct competitive benchmarking and analyze campaign/program/service/event effectiveness used to inform decisions regarding strategic marketing direction, product segmentation, and customer targeting.
• Assess market opportunities and research market trends.
• May plan and execute onsite events to support marketing objectives.
• Monitor and oversee product/program budgets to meet program goals.
• Manage vendor estimates and invoice processing including photographers and videographers
• Ability to make data-driven decisions. This includes working with reporting platforms and conducting data analysis.
• Process and Solutions-Oriented. This includes identifying processes that do not exist today and creating one.
• Manage and update public-facing and internal websites, create graphics, develop and maintain website policies, and collaborate with the GSB Communications team to ensure consistency and effectiveness across all platforms.

Requirements:

• Project manage marketing projects from inception to execution including event registration, communication, and newsletters.
• Collaborate with internal and external stakeholders to implement marketing plans/programs to meet business objectives, including collaboration with internal stakeholders and vendor partners.
• Manage and update public-facing and internal websites, create graphics, develop and maintain website policies, and collaborate with the GSB Communications team to ensure consistency and effectiveness across all platforms.

To be successful in this position, you will bring:

• Bachelor’s degree and two years of relevant experience; or a combination of education and relevant experience.
• Previous experience in product, program, and/or services marketing.
• Ability to work independently to meet expected deadlines and schedules.
• Experience with managing projects.
• Knowledge of marketing across channels, including digital and print.
• Ability to work cross-functionally, adapt to change and develop positive relationships with stakeholders.
• Familiar with market research and data analysis.
• Demonstrated problem solver.
• Excellent oral and written skills.
• Strong attention to details
• Knowledge of editorial practices including writing, copyediting and proofreading
• Knowledge of graphic and general web design
• Proficient with Adobe InDesign and Illustrator
• Systems knowledge: PowerPoint, HTML, Drupal, Excel, Google Suite, communication platforms
• Embody a growth-mindset. This includes having curiosity to learn and understand what you do not know.
• Ability to work occasional evenings and weekends