About Genuine Foods

At Genuine Foods, we’re building the future of food service—one partnership, one meal, one community at a time. We create exceptional dining experiences focused on culinary excellence, hospitality, and wellness—unlocking potential and fueling connection in every community we serve. As a fast-growing, purpose-driven company operating nationwide, we’re looking for bold, passionate leaders to help us expand our impact across schools, campuses, healthcare facilities, and beyond.

Director of Business Development – Business & Industry Genuine Foods | Remote (with travel)

Genuine Foods is seeking a results-oriented Director of Business Development – Business & Industry (B&I) to lead growth across corporate dining accounts and other B&I settings. This role is ideal for a highly strategic, entrepreneurial sales executive with a successful track record of selling contract foodservice management solutions to corporate clients. Candidates must bring strong consultative sales skills, a data-informed approach to prospecting, and the ability to navigate and influence C-suite decision-makers.

This is a remote role with up to 50% travel required.

Key Responsibilities

• Strategic Sales Execution: Develop and execute sales strategies that drive new business growth and improve profitability across target B&I segments.
• Pipeline Development: Build and maintain a high-volume, multiyear prospect pipeline; conduct targeted outreach and territory management to engage key decision-makers.
• Sales Cycle Management: Own all phases of the sales cycle—from discovery and proposal development to presentations, negotiation, and deal close.
• C-Suite Engagement: Cultivate relationships with senior executives and align Genuine Foods’ solutions with client business objectives.
• Proposal Development: Collaborate with Finance and Operations to analyze deal terms and profitability, responding to complex RFPs and RFIs with customized, value-driven proposals.
• Internal Collaboration: Work cross-functionally to ensure a seamless handoff from sales to operations; drive communication with Finance, Culinary, Operations, and Sales Enablement teams.
• Forecasting & Reporting: Deliver accurate forecasting and reporting to senior leadership; identify barriers and recommend solutions to improve win rates. - Market Intelligence:
• Monitor industry trends, competitor activity, and emerging workplace dining needs to optimize Genuine Foods’ go-to-market strategy.
• CRM Maintenance: Ensure all activities, pipeline data, and client interactions are updated and maintained in the CRM system.
• Minimum of 5 years in consultative sales, including at least 3 years selling contract foodservice management solutions.
• Experience closing multimillion-dollar B2B foodservice contracts in both public and private sectors.
• Demonstrated ability to manage high-value sales cycles and influence executive-level stakeholders.
• Strong understanding of corporate dining trends, wellness programs, and the evolving workplace experience.
• Skilled in analyzing and responding to RFPs/RFIs with a data-driven, strategic lens.
• Excellent presentation, negotiation, and closing capabilities.
• Strong collaboration skills with the ability to lead and influence cross-functional teams.
• Entrepreneurial mindset with a track record of achieving and exceeding revenue targets.
  
  

Benefits

• Competitive compensation and performance bonuses – we believe deeply in aligning incentives between individual and company success
• Medical, dental, and vision insurance
• 401(k) with company match
• Paid time off and wellness support
• Opportunity to join a mission-driven, high-growth company on the rise
• Mentorship and growth alongside experienced operators
  
  

GENUINE VALUES

Genuine: We are who we say we are, and we serve food we’d feed our own families.

Accountable: No excuses. We own the outcome.

People First: We lead with empathy and hospitality, always.

Entrepreneurial: We move fast, adapt quickly, and never stop improving.

Trustworthy: We deliver with transparency, integrity, and care.

Our Core Values

• Trustworthiness: Integrity, transparency, reliability, and excellence in delivery. - Personal Accountability: Results-focused; committed to problem-solving and financial stewardship. - People First: Human-centered approach rooted in empathy, collaboration, and cultural responsiveness. - Entrepreneurial Spirit: Agile, innovative, and responsive with a willingness to try new things. - Genuine: Scratch-made, high-quality meals with an authentic, honest, and positive approach.
  
  

Equal Opportunity Employer Genuine Foods provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.