Key Responsibilities:

• Support the development and execution of a comprehensive digital strategy across diverse regional markets.
• Foster strong partnerships with key stakeholders to ensure alignment on digital priorities and effective market execution.
• Drive cross-functional collaboration to enable successful deployment and continuous improvement of digital initiatives.
• Lead strategic enhancements across consumer-facing digital touchpoints, optimizing user experience and driving business outcomes.
• Advance customer engagement strategies through the development and execution of targeted CRM, loyalty, and personalization programs.
• Enable the expansion of new digital service offerings, ensuring seamless integration across channels.
• Oversee performance tracking through the development of analytical dashboards, translating insights into actionable strategies.
• Manage strategic partnerships with external technology and service providers to support digital goals and operational efficiency.
• Uphold standards of technological excellence, ensuring digital platforms meet high benchmarks for functionality, scalability, and user experience.
• Navigate complex priorities effectively, demonstrating strong leadership, communication, and organizational skills.