Circle K Stores, Inc.

Digital Sales Manager

Raleigh, NC, US

Remote
Full-time
3 days ago
Save Job

Summary

JOIN OUR TEAM Our mission is simple: we make journeys easier and more enjoyable for our customers. We want to lift their spirits by delivering little boosts along the way. We care about our people and our communities, and we look for ways to uplift people first. Wherever your journey's going, we can help you get there. Digital Sales Manager Type of Employment: Permanent Location: Raleigh, NC Work Environment: In-Office (Full-Time, On-Site) THE ROLE Reporting to the Sr. Manager of Inside & Digital Sales within our U.S. B2B team, the Digital Sales Manager is a key driver of revenue growth. This role is responsible for managing and optimizing the end-to-end Digital Sales portfolio by leveraging the marketing automation platform, Account Engagement (Pardot), and the database (Salesforce). Ownership of the portfolio includes activities to support customer acquisition through retention and advocacy strategies, including studying customer behavior, increasing fuel volume, expanding and retaining the customer base, making recommendations for improvements, and driving commercial revenue growth. A core responsibility of this role is to monitor automated customer lifecycle programs and make data-driven decisions to enhance digital sales performance. The Digital Sales Manager plays a pivotal role in developing and executing targeted digital campaigns, nurturing leads, and maximizing sales opportunities through personalized and automated workflows. Collaboration with the Global Digital Sales & Excellence team and US Programs Team is essential to continuously refine strategies and improve results. WHAT YOU'LL DO Here are ways that you'll help make journeys better: * Work with existing Account Engagement programs to ensure functionality and delivery. * Segment and analyze customer data to understand behavior and design personalized engagement programs that drive funnel conversions and generate fueling customers. * Monitor and track the performance of digital sales programs using Account Engagement analytics and reporting tools to optimize strategies based on data-driven insights. * Manage and implement digital sales campaigns to grow our B2B business, including email marketing, lead nurturing, and automated programs. * Align with sales teams to ensure campaigns meet sales objectives and drive lead conversion. Collaborate with the Programs team to create tailored content and assets. * Stay up to date on Account Engagement enhancements and digital sales innovations. * Collaborate across global B2B, marketing, sales, and IT to ensure seamless system integration and campaign execution. WHAT YOU'LL NEED We want you to join our team! Here's what we're looking for: * Bachelor's degree in business administration, marketing, or a related field preferred. * Proven experience in digital sales or marketing automation, particularly with Account Engagement. * Deep knowledge of Account Engagement functionalities. * Strong understanding of digital marketing techniques including email, content, and lead generation strategies. * Excellent analytical skills with a data-driven mindset. * Results-oriented with a track record of achieving sales targets. * Exceptional project management skills with strong attention to detail. * 3-5 years of experience working with B2B customer lifecycle programs. * Demonstrated success in developing curated digital experiences for commercial customers. WHY WORK WITH US Our employment opportunities offer you career growth with an international company, plus a dynamic work environment that puts people first. Wherever you are in your journey, we have a place for you. Here are some of the exciting perks we offer: * Alimentation Couche-Tard is a proud recipient of the Gallup Exceptional Workplace Award (GEWA) for three consecutive years. * Comprehensive benefits package including health insurance and pension contribution. * Opportunity to enroll in our stock purchase plan. * Employee discounts on fuel and in-store items. * Generous paid time off including vacation, sick days, and personal days. * Collaborative, high-performing, and diverse team environment. * Learning and development opportunities to grow your skills and career. At Circle K, our culture is shaped by our team members and how we treat each other. Our guiding principles are the core values we live by and inform all our actions and business decisions. You can find them at Values and Culture | Circle K. We hope they resonate with you and look forward to discussing them during your interview. #LI-KL1 Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. Please inform the Company's Human Resources Representative if you need assistance completing any forms or to otherwise participate in the application process. Click below to review information about our company's use of the federal E-Verify program to check work eligibility: In English In Spanish

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