JOB TITLE: Digital Merchandising Manager ORGANIZATIONAL STRUCTURE: Reports to Group Manager Digital Sales SUPERVISORY RESPONSIBILITIES: TBD FLSA STATUS: Non-Exempt - Full Time DEPARTMENT: Web LOCATION: In-office at the Lynnwood Home Office POSITION SUMMARY: The Digital Merchandising Manager is responsible for all digital Zumiez sales for the departments of Men's Apparel and Men's Footwear, including the holistic customer shopping impression. This includes driving category product sales, digital engagement and online marketing efforts. With a demonstrated passion for exceptional brand experiences and a customer-first mentality, the Digital Merchandising Manager works collaboratively and cross functionally to achieve their digital goals. The Digital Merchandising Manager is also responsible for the management and professional growth of their category Digital Merchandiser. KEY DUTIES AND RESPONSIBILITIES PLANING, STRATEGY & EXECUTION * Develop and execute a department digital merchandising strategy that meets business objectives for Zumiez.com. Plans include demonstrated understanding of product and brand strategies as well as detailed tactics and expected outcomes. * Responsible for ensuring customer impression is in line with overall retail strategy across all areas of the site. * Identify, research, and propose new features and functionality for the site experience that improve key KPI's. * Responsible for planning and executing cross-category events like sale weekends, holiday gift guide, and more. * Research, create, and advocate best practices for merchandising on Zumiez.com. * Select and drive featured products and set product messaging strategy. * Identify product focuses for customer marketing based on product assortment, inventory management and purchase. * Manage ideation, project management, and execution of product and content features online and through partnership of traffic drivers. * Lead efforts to optimize product and content presentation and ease of shopping to improve conversion and customer satisfaction. * Create and lead execution of digital plans and projects related to the holistic customer experience. * Be an advocate for the customer's holistic experience within the digital environment. COLLABORATION & PEOPLE MANAGEMENT: * Establish strong relationships with and have the ability to influence peers and leaders within the Home Office and Store organizations. * Collaborate with buying and planning partners to understand assortment strategy, inventory, and allocation plans to maximize sales and profitability. * Daily partnerships with key partners: creative, buying, marketing, social media, search, CRM and our in-house development team. * Motivate and push your peers and Digital Merchandiser to hit sales goals by providing guidance and actively listening to ideas from the team. * Share learnings with peers, leaders, and cross-functional partners. * Manage daily workload and assignment of tasks for Digital Merchandiser. * Provide management, mentorship and teaching of Digital Merchandising best practices with ability to manage multiple people in the future. ANALYSIS & REPORTING: * Incorporate customer and competitor research, new brand/trend research, and overall market awareness and best practices into decisions made to drive the business. * Analyze site performance, demand trends, and leverage data to inform decisions to drive the business and improve the customer experience. * Research and conduct in depth analysis of customer shopping behavior. EXPERIENCE and EDUCATION: * Experience in competitive sales * BA/BS -- business or marketing preferred. * Experience creating strategic planning documents with measurable results and outcomes. * Demonstrated ability to develop and execute online merchandising/marketing programs (e.g. campaigns, content plans, events, product launches, etc.) * Experience in managing projects from ideation to execution. * 1-3 years' experience with basic web analytics platforms/tools (Google Analytics, PowerBI) or other relevant reporting tools. * Experience with A|B or multi-variety test philosophies, recommendation engines and tools. * Experience working in multi-channel retail, technology, e-Commerce, the internet, and marketing principles. * Preferred experience working with content management systems to update website pages preferred (Magento, Sitecore). * Knowledge of retail math (e.g. gross margin, comp year calculations, sell through, etc.). * Knowledge of all Microsoft Office programs. * May be assigned other duties and projects based on business needs. PHYSICAL DEMANDS: * Ability to sit at a workstation in an office environment for extended periods and work on a PC without limitations. * Monday-Friday 8AM-5PM plus occasional nights and/or weekends, based on business need. * Ability to travel 2-5 days per year. BENEFITS: * Compensation Base: $26 -$36/hr * Health, Vision, and Dental Insurance following an initial wait period * Disability insurance * Paid Parental Leave * Paid Sick Leave, following an initial wait period * Paid Vacation, following an initial wait period * Employee Assistance Program * Healthcare Flexible Spending Account (FSA) * Dependent Care Flexible Spending Account (FSA) * Zumiez merchandise discount * 401(k) plan after meeting eligibility requirements * Employee Stock Purchase Plan (ESPP) after meeting eligibility requirements