The OBR Digital Commerce Strategy Manager is responsible for defining the strategy, product offerings, pricing, and overall customer experience for onboard services sold through digital channels, including the consumer website, trade website, and mobile app. Onboard services include excursions, SPA treatments, beverage, specialty dining, and retail experiences. While the execution and operational management of digital sales channels remain the responsibility of the corporate digital sales team, this role ensures that the right products, pricing structures, and promotional and bundling strategies are in place to grow online sales. The ideal candidate will have strong experience in digital commerce, pricing strategy, and cross-functional collaboration within the travel or hospitality industry. Bachelor’s degree in Business, Marketing, E-commerce, or a related field. 7+ years of experience in digital sales, e-commerce, or revenue management, preferably within the cruise, travel, or hospitality industry. Strong expertise in pricing strategies, bundling, and online sales optimisation. Experience in managing digital sales channels, including websites and mobile apps. Analytical mindset with the ability to interpret sales data and develop actionable insights. Excellent project management skills and attention to detail. Strong communication skills, with the ability to collaborate effectively across departments. Digital Sales Strategy: Define the strategic vision for onboard services sold via digital channels, ensuring consistency among different touchpoints and alignment with overall commercial objectives. • Collaboration with Corporate digital sales team: Work closely with the corporate digital sales team, providing strategic direction on product, pricing, and customer experience while they manage execution, implementation and optimization processes. • Collaboration with Revenue Optimisation Manager: Work closely with the Revenue Optimisation Manager to refine pricing strategies, promotions, and revenue-maximising initiatives for digital sales related to onboard services. • Product Owner for personal area: Responsible for presenting the product catalog within the personal area (website and mobile app) with the aim of optimising pre-cruise sales of onboard services. • Product & Pricing Strategy: Define product offerings, pricing structures, and bundling options to maximise online sales related to onboard services and enhance guest value perception. • Market Coordination & Performance Monitoring: Coordinate, support, and monitor the performance of different markets in online sales related to onboard services, identifying also opportunities for optimisation. • Promotional Campaign Alignment: work closely with the Guest Engagement & Campaigns Manager to align marketing initiatives with digital sales strategies related to onboard services, ensuring seamless customer journeys. • Guest Experience Optimisation: ensure that on board services sales are in line with guest expectations throughout his entire journey across all digital channels. • Sales Performance Analysis: Track key performance metrics related to online sales of on board services across digital channels. VISA REQUIREMENTS (if any) EU Passport or right to work in Switzerland.Part of the MSC Group, MSC Cruises is the market leader in the Mediterranean, South Africa and South America, and sails year-round in the Mediterranean and the Caribbean. Its seasonal itineraries cover northern Europe, the Atlantic Ocean, South America, southern Africa, and the Persian/Arabian Gulf. MSC Cruises was born in the Mediterranean, and draws inspiration from this heritage to create a unique experience for holidaymakers worldwide. As a result of a euro 6.5 billions investment programme launched in 2003, MSC Cruises' fleet comprises 13 state-of-the-art cruise ships belonging to four different classes: Lirica, Musica, Fantasia and Meraviglia. The fleet's average age is 7 years, the youngest in the industry. In 2014, MSC Cruises launched a euro 9 billion, 10 year investment plan to support the second phase of its growth through the order of up to 11 next generation mega cruise ships. As a result, MSC Cruises' fleet will double by 2026, while the passenger capacity will triple to reach five million passengers per year. MSC Cruises is the first cruise company to develop an investment plan of this length and magnitude. MSC Cruises feels a deep responsibility for the environments in which it operates, and was the first company ever to earn the Bureau Veritas "7 Golden Pearls" for superior management and environmental stewardship. In 2009, MSC Cruises began an enduring partnership with UNICEF to support various programmes assisting children worldwide.