Lead the digital marketing and e-Comm strategy for this luxury retail brand to create personalised and memorable customer experiences.

The Role:

As part of its strategy to create interconnected, engaging and personalised omnichannel shopping experiences, this emerging global luxury eComm brand is searching for an emerging, passionate and commercial Digital Marketing Manager.

Working in partnership with the founder and Creative Director, you will work closely with internal brand and content teams as well as agency partners to shape a digital offering that delivers customer conversion and increased spend across all categories on a global scale. Operationally you will ensure website functionality, oversee performance across all paid digital media channels and work with brand marketing teams to develop the appropriate content that enhances the digital marketing offering.

As part of a small but growing team, you will be a crucial part of the leadership team that will help to scale an Australian brand on the global stage.

Based in Melbourne, this will suit an innovative, luxury fashion conscious digital marketing leader who is passionate about building some that can be truly inspiring for customers globally.

Key Responsibilities:

• Lead day-to-day operations across digital channels in line with marketing and product plans.
• Ensure web assets, content, and promotions are tested, configured, and implemented on time.
• Partner with brand teams to produce engaging visually inspiring digital content.
• Collaborate with marketplace partners ensuring product is represented in line with brand standards.
• Strategically track and showcase channel performance with future trade recommendations.
• Deliver P&L objectives through cost management and delivering profitable sales

What’s on offer:

• Join an emerging and sophisticated fashion apparel and accessories brand
• Work with passionate, highly connected and energetic teams
• Have strategic input into the next phase of growth holistically across the organisation
• A generous base salary with performance-based incentives
• Make an impact and scale an Australian inspired brand on the global scale

What we are looking for:

• Well-rounded marketing/digital leadership exposure in similar eComm marketing role
• Excellent organisation and planning skills to showcase professionalism in an authentic manner
• A strong sense of how to deliver profitable sales across digital channels
• A customer experience mindset mixed with the appropriate commercial acumen
• Strong reporting and analytical approach
• Ability to work well under pressure with a critical thinking and solution orientated approach
• A passion for building highly accountable, commercial and connected teams
• Business or Marketing qualifications ideal, but not essential

Our client

An Australian fashion and lifestyle brand that is redefining fashion & accessories for the modern era, seamlessly blending aesthetics and functionality. A commitment to quality while creating products and trends that inspire freedom for it's customers.