Location: Selangor, Malaysia

Industry: Pet Nutrition & Wellness

Employment Type: Permanent

Salary Range: RM5K to 8K Per Month

Are you passionate about pets and digital marketing? We’re looking for a Digital Marketing Manager to join a growing company in the pet nutrition and care industry. If you have a flair for creativity, love data-driven marketing, and want to make an impact, this is your opportunity!

🌟 Key Responsibilities:

1. Strategy & Execution

• Develop and implement a comprehensive digital marketing strategy aligned with business objectives.
• Plan and manage digital campaigns: SEO/SEM, email marketing, social media (organic & paid), display advertising, and more.

2. Channel & Campaign Management

• Build and manage the brand's presence across platforms like Facebook, Instagram, TikTok, and YouTube.
• Execute and optimize PPC/SEM campaigns with a focus on conversions and ROI.
• Lead SEO initiatives to improve organic search rankings and website traffic.

3. Content & Website Management

• Work with internal teams and external creators to produce blog articles, videos, infographics, and landing pages.
• Maintain and optimize the company website for an exceptional user experience and conversion performance.
• Monitor website and campaign analytics to inform future strategies.

4. Analytics & Reporting

• Measure, report, and analyze the performance of all digital marketing activities.
• Identify trends, insights, and areas for continuous improvement.

5. Budget & Innovation

• Manage the digital marketing budget effectively across all channels.
• Stay updated with the latest digital marketing trends, technologies, and best practices.

6. Cross-Functional Collaboration

• Coordinate closely with departments such as Brand Marketing, Product Development, Business Development, and Customer Service.
• Manage external agencies or freelancers when required.

✅ Requirements:

• Bachelor’s Degree in Marketing, Communications, Business, or a related field.
• 3–5 years of proven experience in digital marketing (experience in pet care or related industries is an advantage).
• Skilled in SEO/SEM, social media marketing, content creation, and using analytics tools.
• Creative mindset with strong storytelling and design instincts.
• Data-driven approach with strong analytical capabilities.
• Excellent communication and collaboration skills.
• Self-motivated, organized, and able to work independently.