Company Description

Profit Plug is a seasoned digital marketing firm dedicated to empowering small businesses to grow and excel in the competitive market. We provide an array of services including Social Media Marketing, Search Engine Optimization, Website Development, Content Writing, Graphic Designing, and Product Photography at affordable rates. With over 25 completed projects both locally and internationally, we are proud of our diverse and talented team of local and remote full-time freelancers. Our head office is located in Ratlam (M.P.).

Role Description

• Assist in running and optimizing paid ad campaigns (Google, Meta, etc.)
• Monitor campaign performance and prepare daily/weekly reports
• Conduct keyword research and competitor analysis
• Coordinate with the design team for ad creatives
• Analyze landing page performance and suggest improvements
• Track conversions and optimize for ROAS (Return on Ad Spend)
• Stay updated with latest trends and platform updates

Qualifications

• Strong analytical and communication skills
• Basic knowledge of Google Ads and Meta Ads
• Familiar with key metrics like CTR, CPC, CPA, ROAS
• Comfort with tools like Google Analytics, Meta Business Suite
• Proficiency in Excel or Google Sheets
• Ability to work with data and draw actionable insights
• Pursuing graduation/post-graduation in marketing or related field