OM SOFTWARE PVT. LTD

Digital Marketing Executive

Pune, MH, IN

5 days ago
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Summary

Job Description

We are looking for a talented and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for planning, executing, and optimizing our digital marketing efforts across all digital channels. You will play a crucial role in enhancing brand awareness, driving website traffic, and generating qualified leads.

Key Responsibilities:

  • Plan and execute digital marketing campaigns across channels including SEO, SEM, email, social media, and display advertising.
  • Manage and optimize company websites and landing pages for performance and SEO.
  • Create, curate, and manage published content (images, video, written) across platforms.
  • Monitor and report on campaign performance using tools like Google Analytics, Google Ads, and social media insights.
  • Conduct keyword research and web statistics reporting.
  • Assist in the development of digital marketing strategies and calendars.
  • Collaborate with internal teams to create landing pages and optimize user experience.
  • Stay updated with the latest digital marketing trends and best practices.
  • Coordinate with external vendors or agencies as needed.
  • Track ROI and KPIs and adjust campaigns accordingly.

Requirements:

  • Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
  • 1-3 years of proven experience in a digital marketing or similar role.
  • Strong understanding of current digital marketing concepts, strategy, and best practices.
  • Experience with SEO/SEM, Google Ads, social media, email campaigns, and website analytics tools.
  • Familiarity with marketing automation tools and content management systems (e.g., HubSpot, WordPress).

Preferred Qualifications:

  • Google Ads and Analytics certification.
  • Experience with graphic design tools (e.g., Canva, Adobe Suite)

Experience : 1-3 Yrs

Job Type: Full-time


Pay: ₹200,000.00 - ₹350,000.00 per year


Schedule:

  • Day shift
  • Monday to Friday

Work Location: In person

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