Welcome to Yoush Consulting. Are you an independent IT Consultant or wish to become one?
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Marketing Specialist
As a Digital Content Specialist, you will be responsible for creating and managing compelling digital content across various online platforms. You will work closely with the marketing team to develop and implement content strategies that align with our brand's voice and objectives. Your primary focus will be on creating engaging written and visual content to attract and retain our target audience.
Responsibilities
Develop and execute digital content strategies across multiple platforms, including websites, blogs, social media, and email marketing campaigns.
Create original, informative, and engaging written content.
Collaborate with internal stakeholders, including marketing, design, and engineering teams, to ensure content aligns with brand guidelines and objectives.
Conduct research to stay up to date with industry trends, competitors, and target audience preferences, and use this knowledge to optimize content strategies.
Implement SEO best practices to improve content visibility and search engine rankings.
Stay current with emerging digital content trends and technologies, and propose innovative ideas to enhance the company's online presence.
Ensure all content adheres to legal and ethical standards, including copyright and data protection regulations.
Requirements
Bachelor's degree in marketing, communications, journalism, or a related field.
Proven work experience as a Digital Content Specialist, Content Writer, or similar role.
Exceptional writing and editing skills, with a keen eye for detail.
Experience creating digital content across various platforms, such as websites, blogs, social media, and email campaigns.
Proficiency in content management systems (CMS), digital publishing tools, and social media management platforms.
Familiarity with SEO principles and best practices.
Proficiency in graphic design and multimedia software, such as Adobe Creative Suite, is a plus.
Exposure to labour or safety business verticals
Excellent communication and collaboration skills, with the ability to work effectively in a team environment.