Frost & Sullivan

Digital and Social Media Marketing Executive

Buenos Aires, Buenos Aires, AR

18 days ago
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Summary

OPPORTUNITY TO EARN IN USD (after probationary period)

IMPORTANT NOTE: Please, send your CV in English, otherwise your application will not be considered.

Frost & Sullivan’s Customer Experience team is seeking a Digital & Social Media Marketing Executive to play a key role in the creation and distribution of impactful content across multiple channels to enhance the promotion of Frost & Sullivan's products, services, and thought leadership. This position will partner with our Customer Engagement team, Growth Experts, and the wider integrated Customer Experience team to help drive the development and execution of multi-channel demand generation campaigns, ensuring a fully integrated, consistent, and cohesive brand experience across platforms, industry sectors, and target audiences in the designated geographical regions. This role will play a key part in enabling us to deliver an awareness and engagement strategy focused on the organisation’s virtual Growth Webinars offering, renowned among industry leaders for their thought-provoking sessions that foster collaboration and drive transformation.

Responsibilities

  • Develop and implement creative and innovative social media marketing campaigns to highlight Frost & Sullivan’s thought leadership and value proposition, to retain and increase engagement across platforms and to encourage target audience participation.
  • Play a key role in growing and managing our presence and build followers across, predominantly, LinkedIn and X, formerly Twitter, as well as other social media and video platforms.
  • Plan and create campaigns and posts as part of a social media content calendar that drive interest in our brand, our products and services, and grow our community.
  • Working with our Graphic Design team, help steer the creation of on-brand and visually appealing digital assets and rich media, including social media banners and video content.
  • In liaison with our team of storytellers, ensure that we deliver our Think Tank communications strategy in the most efficient, impactful and relevant manner possible to our audiences.
  • Support the global CX team managing our paid social campaigns and work alongside them to influence content.
  • Track performance and translate analytics into actionable business insights to grow our brand.
  • Ensure all social media marketing activities are aligned to business priorities and the global marketing strategy, sharing best practices and implementing the relevant campaigns/tactics for an integrated approach.
  • Establish and nurture relationships with key stakeholders in the social space to drive share of voice.
  • Engage with customers by responding to questions and comments and solicit feedback to improve product and service offerings.
  • Participate in competitive benchmarking exercises, as required, monitoring industry trends and competitors’ digital footsteps.

Competencies

  • Bachelor’s degree in public relations, marketing, and communications, or proven success working in a similar role.
  • Minimum of three to five years’ experience in social media marketing or in a relevant discipline with a professional services company.
  • Strong writing and editing skills.
  • Excellent English language skills, both written and spoken
  • Ability to turn complex ideas into engaging and accessible content.
  • Strong interpersonal skills and ability to communicate across varying audiences.
  • Creative mindset with a passion for visual storytelling.
  • Possess expertise in identifying target audiences and tailoring content.
  • Excellent organisational and project management skills to effectively plan, monitor and prioritise workload.
  • Proven ability to operate with agility, impeccable attention to detail and with an analytical mindset.

What will make you succeed at Frost & Sullivan?..

You need to be-

  • Wildly curious and entrepreneurial.
  • Committed to customer success.
  • A self-starter invested in your future.
  • A persuasive communicator.
  • Deeply Analytical.
  • Excited about Disruptive Trends.

Benefits

  • Opportunity to earn in USD (after probationary period)
  • Annual base salary plus variable compensation plan
  • Healthcare Insurance OSDE 210
  • Meal Vouchers
  • Discounts & Benefits platform
  • Monday-Friday 9am-6pm
  • Healthy Snacks

Why Frost & Sullivan is important to your career enhancement:

  • Learn to leverages visionary innovation to address the global challenges of collapse, disruption, and transformation.
  • Enhance your skills to discover growth opportunities and be part of a team, that for more than 60 years, has been developing high impact growth strategies for emerging business and for the global 1000.
  • You will be part of a winning, global team that fosters team work and an Olympic spirit while enhancing your communication and people skills.
  • Encouragement to develop your intellectual curiosity and will be provided the ability to collaborate across all levels of the company across the globe.
  • Have a definitive career trajectory with numerous growth opportunities and career paths available to you.
  • Be part of a "best in class" global team that strives for excellence in work and social engagements.

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