We are seeking an experienced and strategic CRM Manager to lead the development, optimization, and evolution of our Customer Relationship Management (CRM) strategy. The successful candidate will manage our current Salesforce environment while playing a key role in the development and implementation of a proprietary CRM system tailored to our unique business needs. This is a pivotal role, combining CRM operations, data-driven marketing, and customer lifecycle strategy.

1. CRM Strategy & Management

• Own the end-to-end CRM strategy, ensuring alignment with overall business goals and client experience standards.
• Lead segmentation, targeting, and campaign management initiatives to enhance client engagement and retention.

2. Salesforce Oversight

• Maintain, customize, and optimize the existing Salesforce CRM, ensuring it supports all teams' operational and reporting needs.
• Collaborate with stakeholders to implement new features, automation flows, and data integrations within Salesforce.

3. New CRM Development

• Partner with internal and external teams to define requirements, user stories, and workflows for a custom-built CRM.
• Provide strategic and functional input into UX/UI, feature prioritization, and system architecture.
• Oversee UAT, migration plans, and change management during the transition phase.
• data cleaning
• Make sure the flow between the backoffice and the APP

4. Data & Reporting

• Ensure CRM data integrity, compliance (GDPR and other applicable regulations), and accessibility across departments.
• Create dashboards and reports to analyze client behavior, campaign effectiveness, and sales trends.

5. Cross-functional Collaboration

• Work closely with marketing, sales, concierge/client service, and tech teams to ensure the CRM supports key business functions.
• Serve as the internal CRM ambassador, promoting adoption and best practices across departments.

1. TENco APP

Data monitoring , inputting and cleaning.

• Proven experience (5+ years) in CRM management, ideally in a luxury service, hospitality, or high-net-worth environment.
• Deep expertise in Salesforce CRM: setup, automation, data structures, reporting.
• Experience contributing to or managing custom CRM builds or large-scale CRM migrations.
• Strong project management and communication skills.
• Analytical mindset with proficiency in data tools (e.g., Excel, SQL, Salesforce Reports, BI platforms).
• Understanding of customer lifecycle marketing and segmentation strategies.
• Fluent in English; French or another European language is a plus.

• Salesforce certifications (e.g., Administrator, Advanced Administrator, Marketing Cloud).
• Background in luxury, concierge, or client-centric service industries.
• Experience working with development teams or product managers.