Job Description:
* We are looking for a creative, collaborative, and well-rounded writer to create engaging content for the service and field service audience.
* This position will be primarily focused on educational, best practices, and SEO content.
* If youre the right candidate, then storytelling, clear communication, and organizational skills are in your DNA. Your colleagues would describe you as resourceful, comfortable with ambiguity, and open to acting on constructive feedback.
* You probably have your companys style guide memorized - and you have a sixth sense for when a piece of content isnt striking the right tone.
* This team member will also forge relationships with internal and external stakeholders to create strategic content that suits the service audiences needs.
Responsibilities
* Write, edit, and curate content for the service personas in a way that is search optimized, relevant, and informative.
* Edit existing content to improve SEO ranking, readability, and relevance.
* Use content of all kinds - including influencer interviews, media bylines, blog posts, brand journalism, multimedia series, learning modules on Trailhead, and long-form instructional articles - to meet content marketing goals and objectives.
* Interview customers and internal experts to tell their unique, inspiring stories.
* Uphold voice and tone in every piece of content.
* Collaborate with content strategists, editorial leads, product marketing, creative, campaigns, social media, customer marketing, influencers, and service leaders as key stakeholders.
* Meet fast-paced deadlines.
Required Skills & Experience
* Writing is your passion. You love to write short and long-form assets, including blog posts, articles, video scripts, social media copy, newsletters, and much more.
* 5+ years of experience in content creation, journalism, or professional writing/editing at a tech company (or within a similar fast-paced industry).
* Knowledge of how to speak to service leaders and audiences, as well as content marketing, social media, and content delivery trends.
* Creative and proactive thinker who can not only identify gaps or opportunities, but also offers ways to address them. When you encounter obstacles, you find an effective solution with a positive mindset.
* Proven track record of optimizing content for organic traffic growth.
* Excessively organized and prepared. Your calendar is your best friend, and while leading meetings with stakeholders, you make sure their time is well spent.
* Proven ability to work well with internal and external customers.
* Proven background in writing for organic search and SEO.
* - Experience working with Optimizely, Quip, AEM, and Wordpress is a plus.