32nd

Copywriter / Brand Strategist

Gurugram, HR, IN

16 days ago
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Summary

About 32ND


Established in 1990, we are a legacy real estate company with extraordinary commercial, co-working, hospitality and luxury retail spaces across India, with a focus on Delhi-NCR and Goa.


Today, 32ND is an elevated, cultural and lifestyle community for the new generation and partners with the world’s leading brands and tastemakers.


We are first and foremost- innovators - discovering and incubating emerging brands with unparalleled, high end offerings; introducing disruptive cutting edge experiential technology and offering luxury residences with global appeal.


Know more: Website/Instagram/LinkedIn


About the Role:

We are seeking a talented Copywriter to craft persuasive, engaging, and brand-consistent content across multiple digital and print channels tailored to the investment and real estate projects. You’ll collaborate with marketing and creative teams to create high-impact messaging that captures attention, drives conversions, and enhances our brand presence.


What You Will Be Doing :

  • Write captivating copy for websites, email campaigns, social media, advertisements, and other marketing collateral.
  • Conduct in-depth research on market trends, investment strategies, and real estate developments to create authoritative and credible content.
  • Ensure all content aligns with 32nd’s brand tone, voice, and strategic goals.
  • Optimize content for SEO to ensure maximum visibility and engagement.
  • Collaborate with designers, marketers, and design teams to conceptualize and execute campaigns that resonate with target audiences.
  • Monitor and analyze content performance metrics to refine strategies and maximize engagement.


What You Bring to the Table:

  • Proven experience (3+ years) as a Copywriter with a strong portfolio of writing samples.
  • Exceptional writing, editing, and proofreading skills with attention to detail.
  • Solid understanding of SEO best practices and digital marketing strategies.
  • Excellent communication and collaboration skills.
  • Familiarity with content management systems (e.g., WordPress) is a plus.


What Really Wows Us

  • Creative approach to solve real-time problems and bring new ideas to the table for enhancing customer experience.
  • Entrepreneurial DNA and a high-ownership approach towards challenges


The Fine Print

32nd is committed to equal employment opportunities regardless of race, colour, national origin, gender, sexual orientation, age, religion, and veteran status. We embrace diversity as a strength, and our hiring and promotion decisions are based solely on qualifications and merit. We are proud to be an equal opportunity employer, dedicated to building a more equitable and inclusive future for all.

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