Responsibilities

• Write high-quality, SEO-optimized content for blogs, website pages, landing pages, email campaigns, product descriptions, case studies, and social media.
• Collaborate with SEO specialists, designers, and product teams to develop content strategies aligned with business goals.
• Research industry-related topics and identify content gaps to support demand generation and thought leadership.
• Maintain brand tone, voice, and consistency across all channels.
• Optimize existing content based on analytics and performance.
• Stay up to date with the latest content trends, digital marketing techniques, and SEO best practices.
• Conduct competitor content analysis and assist in building a content calendar.
• Support marketing campaigns with content assets such as whitepapers, brochures, newsletters, and ad copies