Role Overview
Summary
We're on the lookout for a passionate and strategic
Content Specialist who can breathe life into words and drive engagement across platforms. From compelling social media copy to SEO-driven web pages, you'll be at the heart of our brand storytelling.
Key Responsibilities
Social Media Content Creation:
Develop creative, scroll-stopping captions, campaign ideas, and content calendars for Instagram, Linkedln, and other platforms.
Website & SEO Content:
Write, edit, and optimize web content that balances creativity with searchability, ensuring a strong SEO foundation across all pages.
Ad Scripts & Campaign Writing:
Craft high-converting scripts for video ads, voice-overs, and promotional campaigns - keeping them crisp, smart, and on-brand.
Blog & Long-Form Content:
Research and write insightful articles, guides, and thought-leadership content for the blog and newsletters.
Brand Messaging & Copywriting:
Help shape the voice of brands through taglines, mission statements, packaging copy, and more.
Collaborative Content Development:
Work closely with designers, strategists, and video editors to bring content ideas to life across formats and media.
Requirements
Proven experience in content writing, copywriting, or similar roles (preferably agency-side).
Strong grasp of content trends, SEO basics, and storytelling techniques.
Excellent writing, editing, and proofreading skills with a keen eye for detail.
Ability to adapt tone and style to different brands and industries.
Familiarity with tools like Google Docs, Grammarly, SEO tools (like SEMrush or Ubersuggest), and social media schedulers.
Bonus: Experience with script writing for reels/ads and knowledge of content performance metrics.