Content Specialist

Location: Based on Boston preferred, hybrid role, will be in office 3-4 days per week

Length: 12 months, likely to extend / convert

Pay: ~$30 / hr dependent on experience (W2 and benefit options)

What you will do

• Partner with internal and external stakeholders to develop cross-platform social media strategies, including advising on content, platforms, timing, ad formats and targeting.
• Act as day-to-day contact for and manager of assigned projects, campaigns and/or pitches. This will include liaising with internal groups and outside agencies.
• Lead all project management efforts, from content planning and copywriting to compliance submission and execution.
• Drive execution of campaigns and initiatives to provide maximum value to the firm’s clients, prospects and interested parties, on time and in scope.
• Coordinate creation of daily, weekly and/or monthly reports for campaigns and initiatives in alignment with scope requirements.
• Review reporting and identify opportunities for optimizing, improving and/or building on campaigns.

Content Specialist Skills Requirements:

• 3+ years’ experience working in a financial services marketing group; familiarity with and interest in investment management topics.
• Background in retail banking, financial services, or investment-related content creation.
• Knowledge of financial advisory marketplace a plus.
• Hands-on experience with Meta, LinkedIn, TikTok, and Reddit content management tools and proficiency in crafting platform-specific content.
• Strong storytelling and copywriting skills, with a focus on retail investor education and engagement.
• A strong copywriter, comfortable breaking down complex financial services content into engaging, jargon-free social media posts while remaining true to the brand.
• Exhibit superior written and oral communication skills.
• Flexibility and responsiveness to deal with complex problems and strategic opportunities on the fly – must be able to think on your feet and nimbly go from 10,000 foot view to ground level and back.