Deskpro

Content Marketer

Austin, TX, US

$401k
3 days ago
Save Job

Summary

At Deskpro, we're revolutionizing the customer support industry with our innovative helpdesk software platform. We empower thousands of companies by providing them with our award-winning customer support software (SaaS) that they use to deliver exceptional customer service.

We're seeking an experienced Content Marketer to join our marketing team and lead our content strategy. Reporting to the , you'll be responsible for developing and executing a comprehensive content strategy that drives organic growth, establishes thought leadership, and supports our marketing objectives.

What You'll Be Doing

Develop and execute a data-driven content strategy aligned with our business goals and target audience needs

Create and maintain an editorial calendar covering various content formats including blog posts, whitepapers, video content, and social media

Lead SEO strategy and implementation, including keyword research, content optimization, and performance tracking

Produce engaging written and video content that resonates with our target audience while maintaining brand voice and style

Collaborate with product, sales, and customer success teams to identify content opportunities and gather insights

Analyze content performance metrics and optimize strategies based on data-driven insights

Manage and grow our blog, ensuring consistent quality and publication schedule

Develop thought leadership content to position Deskpro as an industry leader

Requirements

3-4+ years of content marketing experience, preferably in B2B SaaS

Proven track record of developing and executing successful content strategies

Strong understanding of SEO best practices and experience in improving organic search performance

Excellent writing and editing skills with the ability to adapt tone for different audiences

Experience in creating and managing video content

Demonstrated ability to analyze content performance metrics and make data-driven decisions

Strong project management skills and ability to manage multiple priorities

Portfolio of published content work

Preferred Qualifications

Experience with customer service or help desk software industry

Familiarity with marketing automation platforms and CMS systems

Experience managing freelancers or content contributors

Understanding of marketing analytics tools and SEO platforms

Background in creating technical content for B2B audiences

Benefits

Competitive base salary

Equity participation

401k Plan

Comprehensive health benefits

Regular team events and social activities

Opportunity to make a significant impact in a growing company

This role is based in Austin, Texas. We work a hybrid work schedule:

In-office: Tuesday, Wednesday, and Thursday at our East Austin office

Remote: Monday and Friday

Deskpro is an equal opportunity employer and values diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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