We're looking for an experienced Consumer Product Marketing Manager to drive product marketing for Meta AI, the AI assistant used by nearly 1 billion people globally. In this role, you will help bring innovative new AI products to billions of people all over the world across our apps and devices including Facebook, Instagram, Messenger, WhatsApp, and Reality Labs, and drive complex cross-company initiatives.
This role sits on our growing AI Marketing team and spans inbound, go-to-market, and outbound product marketing initiatives. You will be responsible for driving audience and market insights, influencing product strategies, crafting positioning and messaging for key features and initiatives, and leading cross-organization go-to-market efforts that increase awareness, engagement and adoption. This is a highly cross-functional role that will partner closely with teams across the company. If you are a strategic marketer who is analytical and creative, excel at leading complex projects in fast-paced environments and are passionate about AI, then we'd like to connect with you.10+ years of full-time experience in Product Marketing, partnering closely with Product, Insights, and Go-To-Market teams Experience with consumer GTM strategies based on consumer driven insights Experience with complex, cross-organization consumer-facing product launches and consumer campaigns Demonstrated understanding and/or active use of consumer AI products and technologies Experience working with product, insights, partnerships, marketing and communications teams at all levels of management, both internally and externally Experience driving presentations with executives and cross functional teams Experience developing, driving, and influencing analytically rigorous, multi-channel marketing campaigns with a variety of internal teams and external stakeholders Project management experience Bachelor's Degree in Business, Marketing or Creative discipline MBA Internet, technology or generative Artificial Intelligence industry experience International experience Copywriting experience