1. Client Relationship Management:

-Ensure team adherence to the client's brand identity, core values, and USPs to execute digital strategies effectively.

-Develop and maintain strong, trusting relationships with clients.

-Develop comprehensive brand plans that align with the client's long-term objectives and marketing goals.

-Serve as the primary point of contact for all client inquiries, requests, and concerns.

-Regularly communicate with clients to understand their needs, objectives, and feedback.

-Client onboarding

2. Coordination and collaboration:

-Work closely with internal teams, including creative, media, and production, to ensure timely and successful delivery of projects.

-Coordinate project timelines, budgets, and deliverables to meet client expectations.

-Collaborate with seniors and other departments to conduct brand analysis and extract valuable insights from the data and reports.

3. Quality Check:

-Supervise Quality Check and posting on social media platforms.

-Attend shoots and music recordings.

4. Timelines and Schedules:

-Prioritizing tasks and maintaining timelines and schedules.

-Prioritize tasks across various brands ensuring the timely & accurate delivery of client work.

-Promptly responding to emails.

5. Research:

- Stay up-to-date on industry trends and best practices to create innovative art work to ensure that designs are relevant and effective in capturing the target audience's attention

- Conduct competitive and industry analysis to understand the brand positioning, target audience demographics, preferences, and behavior to tailor messaging effectively.

- Research on cutting-edge technology to inspire innovative ideas and conceptual breakthroughs.

6. Communication:

-Communicate regularly with team members to provide updates on status and upcoming deadlines, fostering a collaborative working environment.

-Act as POC for internal and external escalations in case the juniors are unable to resolve a problem.

7. Reports:

-Ensure timely collection of data and inputs from functional teams for the purpose of social media and brand analysis report creation

-Review reports created by juniors for social media and brand analysis.

-Review and vet the campaign cost sheets, and financial trackers and create presentations for client and internal meetings.

-Lead JSRs to be able to align tasks properly.

8. Time Management:

-Following of internal TATs, tasks prioritization, and timely delivery of work.

9. Vendor Management:

-Ensure smooth Vendor Management, invoicing, and timely payments.