INNOCEAN USA, a full-service advertising agency, is looking for a skilled Channel Analyst Manager to join our team!

Our Analytics team is focused on using data to generate insights and power data-driven decisions across the business for our client. As a Channel Analyst Manager of digital analytics, you will work with a team of analysts responsible for monitoring, measuring, and improving the health and performance of our digital channels. Through cross-functional collaboration and inventive metrics building, you will enable teams across our organization to make smarter, better, and faster decisions.

ESSENTIAL DUTIES/RESPONSIBILITIES

• Develop and implement strategies to improve channel performance, including identifying new opportunities and optimizing existing channels.
• Work with cross-functional teams, including engineering, account and strategy teams to ensure alignment and success.
• Analyze channel performance metrics, identify trends, and make data-driven decisions to improve results.
• Develop and implement a strategic roadmap for marketing analytics in collaboration with key stakeholders, driving alignment with overall business objectives.
• Assist a team of data analysts to support the diverse needs of a global marketing organization
• Stay up-to-date on industry trends, competitor activities, and changes in channel algorithms and policies.
• Provide regular reports to management on channel performance and recommendations for improvement.

REQUIREMENTS

• 5+ years in a related role with proven experience in marketing analytics at a media agency or client side/industry.
• Proficiency in statistical analysis and data visualization tools (e.g., Python, R, Tableau, Looker).
• Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
• Strong analytical and problem-solving skills; translate data and insights into actions and recommendations, communicating in a concise, honest, and understandable way.
• Communication and Interpersonal Skills: Strong communication and negotiation skills for interacting with partners and stakeholders.
• Strategic Thinking: Ability to develop and implement effective channel strategies.
• Analytical Skills: Ability to analyze data, identify trends, and draw meaningful insights.

BENEFITS

• 3 PPO Medical Plans through Anthem to choose from at low cost
• Free Dental and Vision
• 401k - up to 6% match at .70 cents on the dollar
• Wellness reimbursement program
• Company paid short- and long-term disability, and basic life
• Generous PTO
• On-site Barista
• Beautiful campus across from the Pacific Ocean

Salary range: $100,000

Pay is dependent upon several factors including but not limited to: years of experience, client, training, and transferable skills.

Who are we? We are explorers. We look out to the edge of the world and ask, "where haven't we been before?" Together, we hunt for an intersection of art and science, creativity bolstered by data. Storytelling layered in strategy. Innovation rich in intelligence. Our adventures are many, our quests, undaunted. Our possibility is as vast as the ocean. Always remembering, the deeper we dive, the greater we become. And the further we go, the more we find.