Business Intelligence Analyst

At Barnes & Thornburg, change is relentless and so are we. In an evolving business landscape, we stand ready at a moment’s notice, adapting with agility and precision to achieve the highest goals for our clients. Similarly, our Client Growth and Marketing team serves its clients — 800 legal professionals across 50 practices in 23 markets — with the same energy and commitment.

The team seeks a Business Intelligence Analyst to work in a hybrid capacity from one of our 23 offices to help the firm collect, track, analyze, and deploy business intelligence to advance marketing and business development strategies.

Reporting to the Director, Business Intelligence & Innovation, the Business Intelligence Analyst will drive the systematization and standardization of key business data and work to streamline the technology and repositories used to catalog and manage this intelligence. This work will directly support the firm's efforts to strengthen client relationships, deepen market insights, and uncover new growth opportunities.

Essential Duties and Responsibilities

Collect, organize, and maintain critical business intelligence, including:

• Experience Data: Matter descriptions, jurisdictional expertise, industry/sector familiarity, and practice nuances.
• Relationship Data: "Who-Knows-Whom”, referral sources, judges, co-counsel, opposing counsel, clients, prospects, alumni, and other key contacts.
• Rankings & Credentials: Firm and attorney rankings, awards, and specialized educational credentials.
• Industry trends affecting current and prospective clients and target sectors.
• White Space Analysis: Underdeveloped or emerging practice areas and client needs for targeted business development efforts.

Standardize and systematize the collection and maintenance of business intelligence across firm systems and platforms to enable efficient retrieval and analysis.

Partner with internal stakeholders to ensure business intelligence is actionable, current, and easily accessible for marketing, client development, and strategic initiatives.

Conduct competitive research and market trend analysis to inform business development strategies and practice planning.

Create visual dashboards, profiles, and reports summarizing intelligence insights to support decision-making at the firm, practice group, and client team levels.

Establish and maintain news and litigation alerts to track updates on clients, prospects, and industries of strategic interest.

Contribute to cross-practice and firmwide initiatives focused on strengthening the firm's competitive positioning and market responsiveness.

Knowledge, Skills and Abilities

• Bachelor’s Degree or equivalent in Business, Economics, Marketing, Information Science, or a related field.
• 3+ years of experience in competitive intelligence, knowledge management, market research, business analysis, or business development, preferably in a law firm, consulting, or professional services environment.
• Strong analytical, research, and data management skills, with the ability to extract meaningful insights from complex datasets.
• Familiarity with client relationship mapping, rankings and credential tracking, and market opportunity analyses.
• Familiarity with CRM and experience databases common to the legal industry.
• Excellent written and verbal communication skills, with the ability to distill complex research into clear, actionable summaries.
• High attention to detail and strong project management skills; ability to manage competing priorities and deadlines.
• Proactive, self-motivated, and collaborative approach to work.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of essential functions, responsibilities or requirements. Barnes & Thornburg currently offers a comprehensive benefit package, including health and life insurance, 401k/Roth and Profit Sharing, and paid time off. Salary will be commensurate with experience in this role.

Equal Employment Opportunity and Diversity Statement

Barnes & Thornburg is committed to equal employment opportunity in both principle and as a matter of policy. We will recruit, hire, train, promote, compensate and provide benefits to all applicants and employees without regard to ancestry, sex, race, color, ethnicity, national origin, gender, age, religion, religious creed, mental and/or physical disability, medical condition, military and/or veteran’s status, genetic information, marital status, sexual orientation, gender identity and/or expression, or any other basis protected by applicable federal, state and local laws. This policy applies to all recruiting, hiring, promotions, upgrades, layoffs, compensation, benefits, terminations and all other privileges, terms and conditions of employment. The firm complies fully with all federal, state and local equal employment opportunity laws.