BigCity Promotions

Business Development Manager (Loyalty Program)

Gurugram, HR, IN

3 days ago
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Summary

  • As a BDM - Loyalty, you will be responsible for increasing revenue through new clients and generating new opportunities in the region assigned in the loyalty marketing and Trade domain.
  • Lead B2B concept sales efforts, ensuring individual targets and company objectives are met.
  • Identify, prospect, and engage with India's top brand managers, marketers, and marketing heads through cold calling, regular interactions, and persuasive presentations.
  • Develop and deliver customized Loyalty and trade campaigns, requiring a deep understanding of brand marketing strategies, and channel partner engagement techniques.
  • Think strategically to align brand objectives and marketing goals with BigCity’s in-house rewards and tech-based solutions.
  • Build and nurture relationships with key prospects for large consumer and corporate programs, leveraging insights into India's loyalty landscape.
  • Maintain and expand a strong sales pipeline by sourcing leads from internal and external databases.
  • Engage closely with all prospects for large consumer and corporate programs, understanding Loyalty landscape of India and address specific industry client’s needs accordingly.

Required Skills:

  • The ideal candidate will have 3-5 years of experience in a client acquisition role within a business environment.
  • We seek individuals with exceptional communication and presentation skills, preferably with a strong background in concept and solution sales.
  • Experience in B2B corporate sales and a deep understanding of sales and marketing strategies are essential. Candidates with experience engaging Marketing Heads, Chief Marketing Officers, and Trade Marketing teams will have an added advantage.
  • The role requires the ability to build and maintain strong industry or functional networks.
  • Candidates should have prior experience working in a team and must be willing to travel across India as required.

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