Job Title: Brand & Media Manager Ireland (Fixed Term Contract - 1 year)

Division: Marketing, Customers & Digital

Reports to: Head of WEM Digital, Marketing & CX

Location: Blanchardstown Office (Hybrid)

Job mission:

Responsible for brand management and media planning within the Irish market as well as the implementation and development of all brand related projects.

Key Tasks & Responsibilities:

• Brand guardian across all customer touchpoints.
• Brand strategy and positioning development and maintenance to ensure our relevance and awareness within the consumer’s mind.
• Campaign implementation and reviewing and tracking results & media KPI's.
• Creative concept development across TV, Radio, VOD, Digital Audio, Social Media, for multiple product groups.
• Media planning and booking across traditional and digital channels.
• Identify and deliver additional methods of brand-building where relevant and aligned with strategy and budget, including Out of Home, Commercial Sponsorships and more.
• Project management of campaigns including approvals and sign off from relevant
• departments.
• Stakeholder Management, ensuring a high degree of alignment internally between Brand and any team that is charged with delivering brand promise.
• Strong agency management to deliver best performance ahead of competitors in
• partnership with our key agencies.
• Integration of insurance regulation requirements into all customer touchpoints.
• Budget Management to ensure effective and efficient spend of agreed budget.
• All copy & content to be reviewed and approved in conjunction with Head of WEM Digital, Marketing & CX as they will have final sign off on any changes that would impact the customer.

Qualifications:

• University Degree in a Marketing or Business-related field.
• Strong marketing knowledge with a minimum experience of 5 years in similar positions.

Knowledge & Experience

• Experience of developing business strategies and propositions and seeing these through to the delivery of actionable results.
• Experience defining and delivering media campaigns.
• Results orientated with a track record of consistently delivering to agreed objectives.
• Experience with media agency management & managing planning capacity.
• Understanding of the insurance industry or financial services is a positive, but not a requirement.
• Demonstrate an ability to work as part of a team and with numerous other parties to achieve intended results.

Competencies

• Excellent communication, negotiation and relationship building skills.
• Ability to work closely with other individuals / teams to achieve goals.
• Demonstrate a logical, methodical, and systematic approach to work.
• Act with integrity, confidence, and accountability.
• Ability to adapt to evolving techniques and changing business challenges.
• Ability to find creative solutions to problems.
• Highly motivated to deliver consistent high performance.
• Seek to maximise the benefits of a team focussed organisation and support collaboration.
• Able to collect, analyse and challenge technical information.

RedClick is an Equal Opportunity Employer