Pipeline Professional Services

B2B Sales Representative

Cape Town, WC, ZA

7 days ago
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Summary

As a Sales Development Representative (SDR) at Pipeline Professional Services, you will be responsible for executing successful campaigns for our B2B client base by generating leads, qualifying prospects, and/or setting up meetings for our clients. Your efforts will directly contribute to our clients' success and our sales team by ensuring a consistent pipeline of high-quality prospects within our client's target markets. All of our clients are UK-based, with some work taking place in Europe and UAE.

Key Responsibilities:

  • Lead Generation:
  • Research and identify prospects within the client’s ICP through various channels such as LinkedIn and prospecting tools.
  • Generate new business leads through cold calls, emails, and social media outreach, tailored to the specific needs of each business client.
  • Qualifying Prospects:
  • Engage with decision-makers in target companies to understand their business challenges and needs and thereby secure them as leads for our campaign clients.
  • Use qualifying criteria to assess whether prospects align with the client’s offerings and determine the commercial relevance.
  • Appointment Setting:
  • Schedule discovery calls, demos or meetings between qualified prospects and the client team, ensuring all relevant details are clearly communicated.
  • Coordinate with the sales team to provide the most relevant information prior to meetings.
  • CRM Management:
  • Maintain up-to-date records of leads, prospects, and interactions in the CRM system (Salesforce, HubSpot, etc.).
  • Track and report on outreach activity, lead conversion, and pipeline progress to ensure alignment with sales goals.
  • Collaboration with Client Sales Team:
  • Work closely with client and inhouse account executives to ensure a smooth transition from lead generation to sales meetings.
  • Share insights and feedback about prospect needs to help fine-tune messaging, sales strategies, and product offerings.
  • Sales Metrics & Targets:
  • Meet or exceed monthly activity quotas, including calls, emails, and meetings set.
  • Contribute to the overall sales pipeline by ensuring consistent lead generation and qualification.
  • Continual Learning:
  • Stay up-to-date on industry trends, competitive products, and best sales practices to maintain a high level of expertise and contribute to team success.

Required Qualifications & Skills:

  • Experience:
  • 1-2 years of proven experience in a B2B sales and lead generation role.
  • Experience in business-to-business sales and understanding of the B2B sales process is a requirement.
  • Skills:
  • Excellent written and verbal communication skills, with the ability to engage and build rapport with business decision-makers.
  • Strong research and prospecting skills to identify and engage potential clients.
  • Goal-oriented with the ability to meet deadlines and achieve sales targets.
  • Self-starter with excellent organisational skills and the ability to prioritize tasks effectively.
  • Tech-Savvy:
  • Experience with CRM systems (Salesforce, HubSpot, etc.).
  • Proficiency in Microsoft Office Suite and Google Workspace.
  • Ability to use prospecting tools such as email automation software and platforms such as Apollo and Cognism and social selling tools such as SalesNav.
  • Personality Traits:
  • Energetic and driven, with a strong desire to succeed in a target-driven environment.
  • A problem-solving mindset with a focus on helping business clients find solutions to their needs.
  • Strong interpersonal skills and the ability to work collaboratively in a team-oriented environment.
  • The ability to work without requiring micro management. 
  • A Sense of Humour

Preferred Qualifications:

  • Previous experience in the B2B sector selling solutions to businesses is a requirement to secure an interview.

What We Offer:

  • Competitive base salary with an incentive structure based on performance.
  • Opportunities for career advancement within a fast growing company.
  • Hybrid working arrangement upon passing probation period
  • A supportive, fast-paced work environment where your success is celebrated.
  • Continuous training and development to help you grow as a sales professional.

If you are a highly motivated, goal-driven individual looking for an exciting career in B2B sales, we would love to hear from you! 

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