Assistant Manager, Digital Marketing

We have an exciting opportunity for a detail-oriented and motivated individual to join Cinnamon Life at City of Dreams in the capacity of Assistant Manager, Digital Marketing Cinnamon Life is part of Cinnamon Hotels & Resorts, Sri Lanka’s largest hotel owner and operator, with a portfolio of 17 world-class hotels and resorts across Sri Lanka and the Maldives. Cinnamon Hotels & Resorts is a member of John Keells Holdings PLC, one of the largest listed conglomerates in Sri Lanka.

Key Responsibilitie

• Develop and implement data-driven digital marketing strategies to promote the resort’s F&B, accommodation, MICE, and entertainment offerings
• Lead performance marketing across digital platforms (social media, paid search, display) ensuring alignment with brand objectives
• Manage the Cinnamon Life website and digital booking channels, focusing on SEO, content optimization, and conversion
• Collaborate with cross-functional teams including Sales, PR, and F&B to craft compelling digital content that enhances guest engagement
• Monitor digital KPIs, campaign performance, and web analytics to continuously optimize ROI
• Oversee online reputation management and drive digital guest engagement initiative

Skills and Experience

• Degree in Marketing, Digital Media, or a related field, with 3–4 years’ experience in digital marketing – preferably in the hospitality or luxury service industry
• Hands-on experience with tools like Google Ads, Meta Ads Manager, Google Analytics.
• A creative storyteller with strong analytical skills and a passion for hospitality and guest experience
• Excellent communication and stakeholder management skill