itch

Advertising Copywriter

New Delhi, DL, IN

5 days ago
Save Job

Summary

Position: Creative Specialist (Copy)


If your brain naturally thinks in taglines, your ideas come with a strong POV, and you believe that great copy goes beyond just clever wordplay, let’s talk.


At Itch, we’re looking for Creative Specialists (Copywriters) who don’t just write but think, question, and build ideas that stick. If you love shaping brands through words, crafting narratives that people actually remember, and working in an environment that thrives on collaboration, this is for you.


What You’ll Do:


Write, rewrite, and then write again, until it feels just right.

Develop copy for brands of the internet and more.

Ideate campaigns, digital content, social media, and beyond.

Work closely with designers, strategists, and brand teams to bring ideas to life with sharp, effective messaging.

Proactively ideate, pitch, and execute campaign ideas.

Craft messaging that doesn’t just sound good but works for the brand, the brief, and the audience.

Balance storytelling with strategy. Words should drive action, not just admiration.

Have an opinion. Ask why. Challenge clichés. Be the voice that adds depth to creative conversations.


What We’re Looking For:


Up to 3 years of experience in copywriting (agency background preferred).

Someone who knows that puns are fun, but they aren’t the only way to write a great copy.

A portfolio that showcases conceptual thinking, brand understanding, and writing range.

A love for brands. Thinking in brands, for brands, and building their voice.

A knack for turning insights into crisp, compelling communication.

Ability to write across formats: short, long, witty, sharp, persuasive, or even no-nonsense.

An instinct for what works in digital, social, and traditional media.


Why Join Itch?

A culture of thinkers, not just doers. We don’t do template work, we build brands.

A team that values creative ownership. Your ideas matter, and we want you to push them.

A place to grow. We take our craft seriously and believe in continuous learning.

A collaborative, high-energy work environment. Work with strategists, designers, and fellow copy nerds who love what they do.


Other Details:

Job Location: Greater Kailash, South Delhi

Work Model: Hybrid, 3 Days Work from Office, 2 Days Work from Home

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