该职位来源于猎聘

• Deep insight of 4S aftermarket business, seeking new opportunity for customer development.
  
  

深度了解汽车后市场，不断寻找客户拓展的新机会

• Fully support business growth of 4S automotive aftermarket business with product category optimization, Customer development and Dealer Group Value Partner
  
  

通过产品线优化，客户拓展以及与高端经销商集团价值链合作全面支持4S汽车后市场业务的发展

• Based on customer needs, Lead monitoring commercial campaigns， promotions to empower Customer Value and in the end increase sales.
  
  

基于客户需求制定多种形式的促销政策，为客户增值，并促进销售

• Implement market study to deeply learn the market intelligence, competitor information and customer needs
  
  

开展市场研究，深入了解汽车后市场的市场情报，竞品信息以及客户需求

• Market positioning for different product categories to define the accurate competitor, market segment and price guideline
  
  

对不同产品线进行合理的市场定位，找到准确的目标竞品，细分市场和价格指导

• Product category analyses and optimize based on the market and customer needs 分析现有的产品线，根据市场和客户需求进行产品线优化
• Cooperate with PM team, provide new product requirement and develop the new product 配合产品部门，提出新品需求，进行新品开发
• Make the product go-to-market strategy to improve the product sales 制定产品上市及营销策略，提升产品销量
• Work closely with Product, KAM and sales team， design selling solution and concept to support the customer development in different OEM and Dealer group. 配合大客户经理及销售部门，设计销售方案以支持不同主机厂和经销商集团的销售增量。
• Regularly analyses the sales performance of the product category and provide improvement solution 定期分析产品线的销售表现，并提出提升解决方案
• Manage, monitoring, evaluate Service Provide、Dealer or other business partner, to maximize company value
  
  

管理，监督，评估服务商，经销商及其他业务伙伴，以确保公司价值最大化