🔥 Serious autonomy – own product marketing, brand & content across $100m industrial group.
🚀 Build the machine – build and scale a high-output content machine that fuels pipeline and revenue.
🌍 Open on location – Perth HQ, hybrid or remote is fine for the right person.
Build a B2B industrial powerhouse. Own the message, fuel the growth, and crush sleepy markets with founder backing and zero BS.
The Opportunity
This is not a fluffy brand comms role.
You'll own product marketing, brand & content across multiple business platforms. Plus employer brand, founder brand, and acquisition marketing. Everything required to create a B2B industrial powerhouse.
What's special about this role:
💥 Serious autonomy – positioning, content, brand, creative — all yours across multiple platforms & brands.
🏆 Disrupt old-school industries – create brands that dominate their market. Create a category of one.
🛠️ Build the machine – bold creative & content for all formats and channels. Fully localised, at scale, globally.
🎯 Work with killers – direct access to the founder, serious influence, zero fluff, maximum impact.
We’re building a $100M industrial group to $250m+. Fast.
This isn’t a job. It’s your shot to build the brands that built an empire.
Where You'll Play
This is a Group-Level Role with responsibility across all our operating companies and brands.
You’ll work across multiple platforms:
🏭 Product Manufacturing – starting with Beaver Process Equipment (slurry transfer systems).
🚚 Industrial Services – starting with Navigator Supply (remote site procurement roll-up).
📦 Industrial Distribution – roll-up in niche industrial distribution (valves, instrumentation, etc).
🎯 Holdco Brand – attract key talent and acquisition targets.
🌟 Founder Brand – build audience and influence.
You’ll lead the Product Marketing & Content team, reporting to the Director of Growth & Marketing. You’ll start with 1–2 team members and scale it to 3–5 over the next 2–3 years, leveraging AI to do more with less. You’ll get to work directly with founder Josh Beaver – fast access, zero politics, high trust.
Our strategy is simple: build dominant brands and use modern growth tactics to crush sleepy B2B industrial markets.
What You'll Own
You’ll build dominant brands, drive premium positioning, and deliver the high-value content that fuels our lead gen machine.
You'll own:
🕹️ Product Marketing – own positioning, messaging, and go-to-market across all platforms.
🧠 Brand & Creative – brand strategy, positioning, key messaging, identity and design.
🚂 Content Engine – build and scale a content machine: video, social, long-form, decks, webinars, case studies, lead magnets – then leverage AI to localise for every target market globally.
🎯 Sales Enablement – create deal nurture content for playbooks that help our sales team close like rockstars.
🧲 Website, SEO & Organic Social – drive inbound across all sites with performance-focused content.
🏔️ Employer Brand – position us as the peak destination for A-players who want to do their best work.
🌟 Founder Brand – grow Josh Beaver’s personal brand with content that builds audience & influence.
🧩 Acquisition Marketing – produce M&A outreach content that creates inbound acquisition deals.
You’ll build great industrial brands that dominate – bold, technical, and unstoppable. Think if YETI, SpaceX, and Caterpillar had a love child that grew up in Australia.
Who You Are
You don’t just do product marketing — you dominate it.
You’ve created positioning from scratch. Written messaging that makes prospects stop and say “damn.” You’ve built content that drives sales. You’ve made brands that matter. And now, you want to build a beast — a B2B industrial powerhouse of dominant brands.
You are:
✅ High autonomy – you want the keys, not the map. You own the outcome.
✅ Fast and focused – you move with urgency, make clear calls, and ship real work.
✅ Strategic and commercial – your output drives pipeline, sales, and market domination.
✅ Creative and technical – you explain complex products in punchy, conversion-ready language.
✅ Builder mindset – briefs, systems, workflows, reviews – you scale quality without the chaos.
✅ Brand-obsessed – you want your work to look sharp, read smart, and move the needle.
You're not:
❌ A corporate comms type who thinks awareness = results – we create assets that convert.
❌ A project manager who just briefs agencies – we own execution, not meetings.
❌ A job hopper or portfolio polisher – this is for doers who build, not talkers who decorate.
You’re independent, competitive, and fast-moving. A creative weapon with a commercial brain. You get your hands dirty. You move with purpose. You take control.
If that’s you – let’s go.
What’s In It For You
There’s nothing like this role in the market.
💥 Full ownership – own and scale product marketing across a $100M+ industrial group. Be the one who built it. From scratch. And took it global.
💡 Disrupt old-school industries – build dominant brands, positioning for a 'category of one', with aggressive go-to-market, and high-value content that generates leads and converts sales.
🧠 Work with killers – report to a Director who gets it, and a founder who backs you 100%. No politics. Just high trust and high expectations.
🚀 Career-defining scope – multiple businesses, multiple brands, one unified engine — and you're running it.
High trust. Huge scope. Total control. If you’re the one, this is your chance to make your mark.
Location
Wherever you're based, if you’re the right person, we’ll build the role around you.
📍 Perth HQ is ideal – work daily with the broader Revenue team for speed, clarity, and impact.
🌐 Hybrid or remote? Absolutely. If you’re top-tier, we’ll make it work – just commit to some time in Perth to stay close to the action.
🚚 Relocation and visa support available – we'll move mountains if you're the right person.
How to Apply
We don’t want a generic application. If this role fires you up, prove it.
👨💼 Send us your resume or LinkedIn profile
📝 Plus a no-BS cover letter telling us:
• Why this role is perfect for you.
• Why you will kill it in this role (with examples of what you've done before).
👉 Apply now and help us build something extraordinary.
About Us
Beaver Group is a private holding company based in Perth, led by entrepreneur and business builder Josh Beaver. We acquire and aggressively grow industrial businesses. We invest our own capital, own for the long term, and back our teams with the tools, trust, and talent they need to build great businesses.