Find out how TikTok can help if you are looking for career advice

It’s no secret that TikTok is the most important social media app in the world right now. While the platform provides plenty of entertainment, TikTok career advice is increasingly in-demand among young professionals.

If you’re an avid user of TikTok, you’re probably already aware of influencers in the career space. If you’re less connected, it may seem daunting to dive into the nearly unlimited sea of content that the platform provides. If you’re lost at sea, we’re here to provide all the advice you need to get started with this powerful app. 

In this blog, we’ll help you get started with TikTok’s career-focused side. We’ll cover:

• What is TikTok?

• Why use TikTok for career advice?

• 3 TikTok accounts that provide top-tier career advice 

What is TikTok?

TikTok is a social media app that has rapidly become one of the leading platforms in the world, being especially popular with young people. The app allows users to post short-form videos that can be as short as three seconds or as long as 10 minutes. Content on TikTok is extremely varied, making the app a go-to destination for people looking for entertainment as well as practical advice.

Why use TikTok for career advice?

At first glance it might seem odd that young professionals are going to TikTok for career advice After all, the platform is more famous for hosting entertainment content like dance videos, comedy, and reactions. However, the simple fact is that TikTok is where most of the action is happening in the social media world. Over the past few years, there has been a burgeoning trend known as #CareerTok that caters to job seekers.

Content creators of all types have migrated to TikTok as it provides access to a huge audience and high engagement. Whatever you’re looking for, you’re likely to find it on the app. TikTok’s short video format also provides content in bite-sized chunks. Instead of watching an hour-long YouTube video, you can simply watch a two-minute video that gives you the information you need. The structure of the app incentivizes creators to keep it short, engaging, and informative.

Finally, TikTok is definitely home to a younger crowd. The people making career content on the platform are young professionals familiar with current trends in the workplace. This often makes their content more relevant than videos on other platforms.

3 TikTok accounts that provide top-tier career advice

Below, we highlight some of the most popular TikTok accounts that Users are going to for career advice. Keep in mind that this is just a tiny sampling of the content available on the platform. Fortunately, TikTok’s legendary algorithm is sure to provide you with more career-focused content once you get a foot in the door.

1. @JackieCaves

JackieCaves is the handle of Jackie Cuevas. When she’s not recording videos, Cuevas is an HR professional, which gives her plenty of perspective on the hiring process. Cuevas’ videos have become popular for providing solid advice on a variety of career-related topics, including resume writing and interviewing. She also provides simple explainers on work-related terminology and concepts.

2. @AlexaShoen

Alexa Shoen is more than just a popular TikToker, she’s also a writer, a podcaster, and a career coach. The through line of all her work is helping young professionals navigate the complicated and sometimes frustrating world of corporate culture. Shoen is the author of a popular book called #ENTRYLEVELBOSS: A 9-Step Guide for Finding a Job You Like (And Actually Getting Hired to Do It). The book is part memoir concerning Shoen’s life and part self-help, providing a clear guide to achieving professional success. Alexa also has a substack called SELFISH & THOUGHTFUL and provides personalized career coaching.

3. @Rawanog

Rawan is a career-oriented influencer who helps young job seekers build their credentials and navigate the ever-changing job landscape. As a Meta employee, she’s well-placed to offer career advice for those working in the tech industry or in remote jobs. Many of Rawan’s videos focus on things like building a professional network, gaining the right credentials, and writing top-notch resumes. 

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Key takeaways

1. TikTok is a popular social media platform that allows users to upload short-form videos.

2. Recently, TikTok has become a popular place for young professionals to share career tips and self-help content.

3. TikTok is a great place to look for career advice, as it has a vibrant and active creator community that’s familiar with current trends in the professional world.

4. Unlike some other video-hosting platforms, TikTok provides content in bite-size pieces that are easy to digest.